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"Connecting Lutherans" |
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Lutheran Central celebrated it's 1st anniversary on Feb. 11, 2002. The number of visitors has grown steadily and continues to grow about 10% per month. Beginning May 25, 2003, we will begin a new marketing campaign to pastors and churches. Before the end of 2003, we will also begin a bi-monthly "ezine" that can be read in the site or received via email. It will feature prominent Lutherans who who have a unique and fresh point of view. Those who who join with us early will enjoy priority placement when advertising placement becomes competitive.
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We encourage you to target your ad by
placing it in pages where the viewers you want to reach will visit frequently.
For example, a university will want to purchase either on the front page,
or the college/university page where viewers will be searching to find a
university to attend. |
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Lutheran Central has specific sections
and directories that appeal to certain select users - like congregational
leaders, members, pastors, youth leaders, college students, and many more
. It is best to place ads and write ad copy based on users you
want to respond to your ad. |
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On a monthly basis, we can furnish
you with statistics regarding your ads. We use an independent
web measurement company to gather these statistics. The basic measurements
of "impressions delivered" are available . This reporting does however
take additional time for us and may or may not be useful to you so there
will be an additional fee charged for this service . The standard basic measurements
of "hits" , "page views", "unique visitors", "ads delivered" and "click throughs"
are only useful in certain businesses . The bottom line is ; did we send you
a fair number of visitors and interest our visitors in your ministry , service
organization or products ? You can best measure this by linking your ad to
an auxiliary page of your site so that you can clearly see the number of
visitors we are sending to you site. You can then monitor
the number of visitors we send you on a daily, weekly, or monthly basis .
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We are accepting "box ads" on
the right side of the page and banner ads on the bottom of the page which
are clickable and link to your site or advertisement. The standard "box
ad" size is about 1 3/4 inches wide and 1 inch tall when viewed on
an 15" monitor. ( For those of you who develop ads, the size in pixels
is 130 pixels wide by 70 pixels high.) Non-standard size ads
may be negotiated. |
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We will give priority to Lutheran advertisers
and/or business owners where possible. However, where space is available
and other advertisers work out well we will give then priority based
on a "first come -first served" basis. We will accept only advertising
we believe in the best interest of our audience and site design . We reserve
the right to cancel ads if we receive what we believe to be legitimate complaints.
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Please
click here
to send us an email or you can email with us your phone number and a good
time to call, and we will call you to discuss how we may serve you . We look
forward to hearing from you . |
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